We are happy to finally be able to unveil the results of the rebranding process started in 2020. It was a complex process, which taught us many things and which will guide us for years to come.
A complete, simple and modern logo, more “lean”.
At the end of an initial process of technological renewal of processes and 50 years after the creation of the historic brand, we felt the need to give new light to our logo. We have not abandoned anything of the old brand and the connection with its distinctive elements transmits an unchanged desire for innovation and quality and a continuity of the values that have accompanied and distinguished us until today. We strongly believe that there is never an end to growth and improvement, so it is important to lay the foundations for the future, without forgetting our past roots.